Piggy Jo's? Branding

I was blessed with the opportunity a while back to design the branding for Piggy Jo’s. It is a one of a kind curated toy and children’s clothing store located in the heart of Gwinnett County in Buford, Georgia. Piggy Jo's is a name mash up of the owners grandparents names (Pap paw Piggy and Grandma Jo).

I worked with the owners to create this logo inspired?by their 5 year old's sketch of a pink pig complete with a curly tail.? I elevated his sketch and his hand drawn letters into this adorable creature we all fondly refer to as "PJ". His little left handed wave is a nod to the owners rad kiddos who are left handed.??

The store offers name brand children’s toys along with kids clothing. Brands include Magnolia Baby, Beaufort Bonnet, Z Supply, Apple Park, Habitual Girl, Tender Leaf Toys, iScream, and Chaser. The shop offers activities such as frequent story time, make and take activities, and game nights. Check them out on the web or stop in their shop if you find yourself in Bufford, GA.

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