Background

For SaaS marketing teams to be relevant in this next chapter of our industry, every company will have to become a media company. Being the first of its kind, the team at Audience Plus is building software, content, and community to help every company become world-class with owned media. All in one place.

Design Strategy

I teamed up with thirdweb.studio to develop a high-end innovative presence for the Audience Plus platform and their brand-new media entity.

Like the most renowned media companies of today, the logo of Audience Plus is simply essential. Pulse - the key visual - became the signature connecting element of the Audience Plus identity. The distinctive and vibrant purple and pink colors are responsively highlighting and uncovering content that’s being shared.

Outcome

Our goal was to build a unique web 3.0 product that will be a leader for the next few years. We have managed to push boundaries, challenge our user experience and help Audience Plus stand out from competitors.

Read our?case study?to learn more. Let’s design digital products people will love![email protected]

To learn more about Michaela, check her?Dribbble, subscribe to her?Substack?for SaaS marketers and founders.