Graphics Kit for Restaurant Branding

Greetings from Kilig, wish you were here! Slogans and graphics for Seattle based casual dining restaurant Kilig.

The brand theme for this casual restaurant was to go to the Filipino beach town La Union circa 1970 and back on your lunch break. To add extra character to the brand identity, we created a graphics kit of hand drawn illustrations, badges and pattern to position Kilig as a destination to escape the day to day grind.

We especially love how the postcard translated to a mural in the restaurant.

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