Digital Culture Index

The DCI leverages open-source data from Spotify, YouTube, and Google to capture the lived culture of European countries through their music, content, and search preferences. This data reveals six unique archetypes, enabling targeted marketing strategies that can elevate your marketing game.

As Europe increasingly asserts its international influence, this DCI highlights the importance and tendencies of globalization, impacting countries through the exchange of goods, services, information, and cultural aspects. Our design team’s goal is to present this data in the most appealing and easily understandable way.

Explore the Digital Culture Index

Branding Andstudio

UX/UI Neat Digital

Index data report Synthesis Consulting Group

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