Once | Cards for successful stories

Shot #6 - Create successful stories

Once wants their customers to be successful at creating stories. That's why we created tips cards to guide them trough the best practices when it comes to be a Once Master.

First — Less is more.
Story-format is quite small and fast. One card, one message, one focus for the audience.
Play it simple stupid with nice visuals, big types..

Second — Start a conversation.
Engage your audience, don't just use your stories to display infos. Add engagement elements like forms, quizz, sliders, ask open questions... You'll create a real bond!

Finally — Iterate & evolve.
Not really about creation, but usee Once analytics to see which cards are best performing, how your audience interacts with it. It is key to re-inforce the impact of your story, you'll learn a lot.

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